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Strategic Brand Management, 5TH edition

Strategic Brand Management, 5TH edition

4.4
36,400 Fr
The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity)

The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity)

4.4
54,400 Fr
Brand Management: An Introduction through Storytelling

Brand Management: An Introduction through Storytelling

50,024 Fr
Strategic Brand Management: Building Measuring and Managing Brand Equity Hardcover – 7 Nov. 2012

Strategic Brand Management: Building Measuring and Managing Brand Equity Hardcover – 7 Nov. 2012

4.3
184,900 Fr
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition 5th Edition

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, Global Edition 5th Edition

4.4
82,400 Fr
Building a StoryBrand: Clarify Your Message So Customers Will Listen

Building a StoryBrand: Clarify Your Message So Customers Will Listen

4.7
23,900 Fr
Book of Branding - a guide to creating brand identity for startups and beyond

Book of Branding - a guide to creating brand identity for startups and beyond

4.5
32,300 Fr
Brand Management

Brand Management

4.1
42,600 Fr
Building Strong Brands

Building Strong Brands

4.4
19,600 Fr
Brand Management: An Introduction through Storytelling

Brand Management: An Introduction through Storytelling

4.7
72,900 Fr
Brand Management: Co-creating Meaningful Brands Third Edition

Brand Management: Co-creating Meaningful Brands Third Edition

70,900 Fr
Advertising Media Planning: A Brand Management Approach

Advertising Media Planning: A Brand Management Approach

186,657 Fr
B2B Brand Management

B2B Brand Management

46,300 CFA
Strategic Brand Management Paperback – 3 Aug. 2018

Strategic Brand Management Paperback – 3 Aug. 2018

4.7
66,900 Fr
Employer Brand Management: Practical Lessons from the World's Leading Employers 1st Edition

Employer Brand Management: Practical Lessons from the World's Leading Employers 1st Edition

4.6
52,900 Fr
Global Brand Management: A Guide to Developing, Building & Managing an International Brand

Global Brand Management: A Guide to Developing, Building & Managing an International Brand

4
49,800 Fr
Branded: Prepare for a Successful Brand Management Career Paperback – August 22, 2018

Branded: Prepare for a Successful Brand Management Career Paperback – August 22, 2018

4.7
24,000 Fr
Star Brands: A Brand Manager's Guide to Build, Manage & Market Brands Paperback – June 2, 2015

Star Brands: A Brand Manager's Guide to Build, Manage & Market Brands Paperback – June 2, 2015

4.5
30,100 Fr
Contemporary Issues in Luxury Brand Management (Mastering Luxury Management)

Contemporary Issues in Luxury Brand Management (Mastering Luxury Management)

98,501 Fr
Fashion Brand Management: Plan, Scale and Market a Successful Fashion Business Paperback – 3 Feb. 2023

Fashion Brand Management: Plan, Scale and Market a Successful Fashion Business Paperback – 3 Feb. 2023

21,302 Fr
Managing Brand Equity Hardcover – September 9, 1991

Managing Brand Equity Hardcover – September 9, 1991

4.6
27,200 Fr
Strategic Brand Management: Lessons for Winning Brands in Globalized Markets 1st Edition

Strategic Brand Management: Lessons for Winning Brands in Globalized Markets 1st Edition

4.5
65,900 Fr
Contemporary Brand Management

Contemporary Brand Management

4.3
129,900 Fr
Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th Edition 4th Edition

Strategic Brand Management: Building, Measuring, and Managing Brand Equity, 4th Edition 4th Edition

4.2
96,500 Fr
Strategic Brand Management: Building, Measuring, and Managing Brand Equity

Strategic Brand Management: Building, Measuring, and Managing Brand Equity

25,727 Fr
Jenni RomaniukHow Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands

Jenni RomaniukHow Brands Grow 2 Revised Edition: Including Emerging Markets, Services, Durables, B2B and Luxury Brands

4.5
35,013 Fr
Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More Audible Audiobook – Unabridged

Business Made Simple: 60 Days to Master Leadership, Sales, Marketing, Execution, Management, Personal Productivity and More Audible Audiobook – Unabridged

4.8
30,700 CFA
Better Brand Health: Measures and Metrics for a How Brands Grow World

Better Brand Health: Measures and Metrics for a How Brands Grow World

4.4
85,400 Fr
Strategic Brand Management, 2nd Edition

Strategic Brand Management, 2nd Edition

4.2
62,900 CFA
Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter) 1st Edition

Brand Flip, The: Why customers now run companies and how to profit from it (Voices That Matter) 1st Edition

4.6
24,300 Fr
R.E.D. Marketing: The Three Ingredients of Leading Brands

R.E.D. Marketing: The Three Ingredients of Leading Brands

7,151 Fr
Beloved Brands: The playbook for how to build a brand your consumers will love

Beloved Brands: The playbook for how to build a brand your consumers will love

4.7
68,400 Fr
The Employer Brand: Bringing the Best of Brand Management to People at Work

The Employer Brand: Bringing the Best of Brand Management to People at Work

33,700 CFA
B2B Brands: The playbook for how to build a B2B brand your customers will love

B2B Brands: The playbook for how to build a B2B brand your customers will love

4.6
55,400 Fr
The Brand Positioning Workbook: A Simple How-To Guide To More Compelling Brand Positionings, Faster

The Brand Positioning Workbook: A Simple How-To Guide To More Compelling Brand Positionings, Faster

4.5
14,897 Fr
Product Management's Sacred Seven: The Skills Required to Crush Product Manager Interviews and be a World-Class PM (Fast Forward Your Product Career: The Two Books Required to Land Any PM Job)

Product Management's Sacred Seven: The Skills Required to Crush Product Manager Interviews and be a World-Class PM (Fast Forward Your Product Career: The Two Books Required to Land Any PM Job)

4.7
32,500 Fr
The Brand Roadmap: A Four Pillar Kickass Brand Strategy

The Brand Roadmap: A Four Pillar Kickass Brand Strategy

11,193 Fr

Brands

Kevin Lane Kellervanitha Swaminathanambi Parameswaranisaac C. JacobJean-noël KapfererKevin KellerKevin Lane Kellervanitha SwaminathanDonald Millerharpercollins LeadershipRadim MalinicTilde HedingDavid AakerEmmanuel MogajiMichael Beverlandpinar CankurtaranBrand: SpringerRichard Rosenbaum-elliottlarry Percyprofessor Simon PervanRichard MosleyShrikirti MaheshCarolina RogollAlison LoweDavid A. AakerDeborah Roedder Johncarlos J. TorelliJenni Romaniukbryon SharpMarty NeumeierUlli AppelbaumParth Detrojaneel Mehtaaditya Agashe